An Investigation of Augmented Reality Applications from the Perspectives of Brand Trust and Purchase Intentions of Customers

BİLGİLİ B., ÖZKUL E., KOÇ E., Ademoğlu M. O.

IASOS - International Social Sciences Congress, 19 - 21 Nisan 2018

  • Yayın Türü: Bildiri / Özet Bildiri
  • Kocaeli Üniversitesi Adresli: Evet