Akademik Veri Yönetim Sistemi
The European Proceedings of Social Behavioural Sciences, cilt.1, ss.641-654, 2019 (SSCI)
Today, facing the danger of depletion of natural resources and pollution-related environmental problems as a result of the rapid population growth, it has become necessary to seek solutions for the future of mankind The purpose of transferring natural resources to future generations before their complete consumption has introduced the concept of "environmental sustainability". One of the important issues addressed within the context of environmental sustainability is the environmentalist approach in consumer behavior. Personal values, one of the many other factors affecting consumer behavior, involve dimensions concerning the sustainability of environment and natural life. Within this context, this research aims to determine the correlations between consumers' personal values and environmentalist consumer behaviors as well as to develop strategy recommendations for environmental sustainability in parallel with the results obtained. For this purpose, a survey was conducted on 400 members of TEMA, an environmentalist nongovernmental organization. A factor analysis was applied to the data obtained from the scales in the research, and the correlations between the variables were tested by means of canonical correlation analysis. According to the results of the research, it was determined that there are correlations between personal values and environmentalist consumption dimensions. (C) 2019 Published by Future Academy www.Future Academy.org.UK