A Research on The Differences of Brand Equity Perception in The Services Doktora Tezinden Üretildiği İçin Puanlandırılmamıştır


GÜLLÜLÜ U., BİLGİLİ B. , ÜNAL S.

Yeditepe International Research Conference on Business Strategies YIRCoBS’08, İstanbul, Turkey, 13 - 15 June 2008, pp.283-305

  • Publication Type: Conference Paper / Full Text
  • City: İstanbul
  • Country: Turkey
  • Page Numbers: pp.283-305